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Market
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Психология согласия, Роберт Чалдини
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Психология согласия, Роберт Чалдини

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Артикул Market
103835972511
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ISBN
9785699955947
Обложка
Все характеристики
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94 050 сум
 
200 000 сум
 
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Осталось 2 шт
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–50 %
Промокод START50
До 31.08
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Психология согласия, Роберт Чалдини
Психология согласия, Роберт Чалдини
Задать вопрос
94 050 сум
Скидка: 53%
–53 %
Вместо:200 000 сум
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Доставка Market
Завтра, по клику  0 сум
Ташкент
Завтра, пункт выдачи  0 сум
Ташкент
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Читалыч
Читалыч
Магазин•4.6 95 оценок
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О товаре

Твердый переплет
Жанр: Нонфикшн, популярная психология.
Тематика: Влияние и манипуляция, процессы убеждения, социальные взаимодействия.
Стиль написания: Доступный и понятный, с примерами из реальной жизни, насыщенный научными исследованиями и кейсами.
Персонажи: В книге нет традиционных персонажей, основное внимание уделяется людям как субъектам манипуляций и психологическим исследованиям, иллюстрирующим описываемые техники.
Эмоциональная насыщенность: Умеренная; книга информативная и конструктивная, с акцентом на практическое применение, что может вызывать интерес и вовлеченность читателя.
Социальные вопросы: Рассматриваются аспекты социальной динамики, влияния на поведение людей и этика манипуляций, а также влияние культуры и общества на принятие решений.
Психология согласия, Роберт ЧалдиниРоберт Чалдини — знаменитый американский психолог, родоначальник направления психологии, изучающего феномен влияния. Самая известная книга Чалдини, «Психология влияния», была переведена на 30 языков и продана общим тиражом 3 млн экземпляров. Входит в список «100 лучших бизнес-книг на все времена», а также «Лучших бестселлеров» New York Times. Сейчас Роберт Чалдини возглавляет компанию INFLUENCE AT WORK, среди клиентов которой Минюст США, Google, НАТО и др.
Лучший способ добиться согласия - это воспользоваться пре-убеждением. Революционной методикой, которая позволяет получать положительные ответы еще до начала переговоров. Хотите уговорить руководителя повысить вам зарплату? Соблазнить потенциального клиента на дорогую покупку? Убедить супруга провести выходные так, как хочется вам и не хочется ему? Методика пре-убеждения от социального психолога №1 в мире, автора бестселлера "Психология влияния" Роберта Чалдини срабатывает во всех случаях. Она помогает избежать клиентских возражений, утомительных споров и обидных отказов. 7 простых принципов пре-убеждения позволяют выстроить разговор таким образом, что его исход почти наверняка приведет к желаемому согласию.«Психология согласия» — это классическая книга Роберта Чалдини, в которой ученый исследует принципы влияния и манипуляции, которые заставляют людей говорить «да». Опираясь на обширные исследования и практические примеры, Чалдини выделяет шесть основных принципов, которые находятся в основе процессов убеждения: взаимность, приверженность и последовательность, социальное доказательство, авторитет, симпатия и дефицит. Книга основана на многих годах исследований в области социальной психологии и содержит множество интересных историй, экспериментов и наблюдений, которые иллюстрируют, как эти принципы работают в реальной жизни. Чалдини объясняет, как манипуляторы используют эти приемы, и предлагает читателям стратегии для защиты от нежелательного влияния, а также для эффективного убеждения других.«Психология согласия» стала незаменимым ресурсом для маркетологов, продавцов, психологов и всех, кто интересуется искусством общения и влияния на людей. Книга помогает лучше понять механизмы принятия решений и способы, с помощью которых можно повысить свою убедительность.
Артикул Market
103835972511
ISBN
9785699955947
Направление психологии
популярная психология
Обложка
твердый
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Войдите в аккаунтИ тогда откроется корзина, а цены на Market могут стать ниже
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