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дешевле","common.header:agitation-popup-content-go-2-app-title-alternative":"В приложении — выгоднее","common.header:agitation-thanks-page-go-2-app-description":"Следите за статусом в приложении","common.header:agitation-thanks-page-go-2-app-description-short":"Следите в приложении","common.header:agitation-thanks-page-go-2-app-title":"Не потеряйте заказ","common.header:agitation-tooltip-authorization-description":"Скидки на множество товаров\nстанут выше, а цены - ниже","common.header:agitation-tooltip-authorization-title":"Войдите в аккаунт","common.header:all-offers-title":"Все предложения","common.header:archive":"Архив","common.header:await-user-personal-data-card-btn":"Добавить данные","common.header:back-to-basket":"Вернуться в корзину","common.header:banner-aria-label":"Баннер","common.header:btn-text-go":"Перейти","common.header:carousel-pay-order-action-card-major-button":"К оплате","common.header:cart-entry-point-text-button":"Корзина","common.header:cart-treasure-title":"Давно в корзине","common.header:catalog-sins":"Каталог товаров","common.header:chat-with-support-profile-link":"Чат с поддержкой","common.header:chats":"Чаты","common.header:comparison-lists-profile-link":"Списки сравнения","common.header:empty-profile-touch-description":"Чтобы следить за статусом заказов, использовать бонусы и скидки","common.header:empty-profile-touch-title":"Войдите в аккаунт","common.header:exit-profile-link":"Выйти","common.header:express":"Express","common.header:favorite_category_descr":"Покупайте нужные товары со скидкой\n","common.header:favorite_category_title":"Любимая категория\n","common.header:favourites-profile-link":"Избранное","common.header:feedback_and_questions_profile_link":"Отзывы и вопросы","common.header:finances":"Финансы","common.header:fortune_wheel_descr":"Выигрывайте скидки и большие призы\n","common.header:fortune_wheel_title":"Колесо призов\n","common.header:header-app-distribution-banner-link-text":"Открыть","common.header:header-app-distribution-banner-title":"В приложении удобнее","common.header:header-ask-question-text":"Задать вопрос","common.header:header-orders-text-button":"Заказы","common.header:header-plus-balance-aria-label":"Баллы Плюса","common.header:header-plus-empty-text-balance":"Баллы","common.header:header-plus-text-balance":"Ваши баллы:","common.header:header-search-aria-label-back-btn":"Назад","common.header:header-search-aria-label-clear-btn":"Очистить","common.header:header-search-aria-label-reset-the-search-parameters":"Сбросить параметры поиска","common.header:header-search-aria-label-search-btn":"Искать","common.header:header-search-aria-label-wipe-btn":"Стереть","common.header:header-search-lite-chip-text-promo":"Распродажа","common.header:header-search-lite-chip-text-univermag":"Универмаг","common.header:header-search-lite-placeholder-express":"Найти с быстрой доставкой","common.header:header-search-lite-placeholder-favorite":"Найти в избранном","common.header:header-search-lite-placeholder-promo":"Искать в акции","common.header:header-search-lite-placeholder-purches":"Найти в купленных товарах","common.header:header-search-lite-placeholder-search":"Искать товары","common.header:header-search-lite-placeholder-shop-in-shope":"Найти товары в магазине","common.header:header-search-placeholder-corner":"Искать в Универмаге","common.header:header-search-placeholder-default-desktop":"Найти товары","common.header:header-search-placeholder-default-redesigned":"'Я хочу купить...'","common.header:header-search-placeholder-default-touch":"Найти товары","common.header:header-search-placeholder-express":"Найти c быстрой доставкой","common.header:header-search-placeholder-promo":"Найти товары в акции","common.header:header-search-placeholder-resale":"Найти уценку","common.header:header-search-placeholder-retail":"Искать в этом магазине","common.header:header-search-placeholder-shop":"Найти в магазине","common.header:header-search-placeholder-sin-s":"Найти в магазине","common.header:header-search-title-button":"Найти","common.header:header-title-page-question":"Вопрос","common.header:help":"Поддержка","common.header:items-in-the-basket":"В корзине остались товары","common.header:main-menu-aria-label":"Главное меню","common.header:market-pvz-link":"Открыть пункт выдачи","common.header:my-feedback-and-questions-profile-link":"Мои отзывы и вопросы","common.header:navigation-header-aria-label-btn-back":"Назад","common.header:navigation-header-title-page-my-returns":"Возвраты","common.header:navigation-header-title-page-order":"Заказы","common.header:navigation-menu-accordion-less":"Свернуть","common.header:navigation-menu-accordion-more":"Ещё","common.header:navigation-menu-btn-title-catalog":"Каталог","common.header:navigation-menu-link-title-all-products":"Все товары","common.header:navigation_header_create_return":"Оформление возврата","common.header:navigation_header_product_questions":"Вопросы","common.header:navigation_header_product_review":"Отзыв","common.header:navigation_header_product_reviews":"Отзывы","common.header:navigation_header_product_spec":"Характеристики","common.header:navigation_header_profile":"Профиль","common.header:not-viewed-notification":"Не просмотрено","common.header:order-action-card-carousel-aria-label":"Карусель заказов","common.header:order-action-card-heading":"Заказ ещё не оплачен","common.header:order-action-card-id-aria-label":"Страница заказа № {{splittedOrderId}}","common.header:order-action-card-id-hidden-text":"Заказ № {{splittedOrderId}}","common.header:order-action-card-text":"Оплатите, чтобы его начали собирать.\nЧерез 30 минут заказ отменится.","common.header:order-registration":"Оформление","common.header:orders-profile-link":"Заказы","common.header:orders_descr":"Следите за доставкой заказа\n","common.header:orders_title":"Заказы","common.header:pay-order-action-card-major-button":"Перейти к оплате","common.header:placeholder-grocery":"Поиск продуктов","common.header:placeholder-ikea":"Найти товары ИКЕА","common.header:placeholder-ultima":"Найти в Ultima","common.header:plus":"Плюс","common.header:points-per-review-profile:1":"{{agitationCashbackValue}} балл за отзыв","common.header:points-per-review-profile:2":"{{agitationCashbackValue}} балла за отзыв","common.header:points-per-review-profile:3":"{{agitationCashbackValue}} баллов за отзыв","common.header:products":"Продукты","common.header:profile-pay-cards-link":"Способы оплаты","common.header:profile-title-jobs":"Профиль - Market","common.header:promo-codes-profile-link":"Промокоды","common.header:promocodes_descr":"Получайте больше выгоды\n","common.header:promocodes_title":"Промокоды","common.header:purchased-goods-profile-link":"Купленные товары","common.header:reference-profile-link":"Справка","common.header:referral_program":"Реферальная программа","common.header:refunds-profile-link":"Возвраты","common.header:resale":"Уценка","common.header:review_agitation_cost":"от {{reviewAgitationCost}} за отзыв","common.header:sell-on-the-market-profile-link":"Продавайте на Market","common.header:settings-profile-link":"Настройки","common.header:split":"Split","common.header:split_descr":"Оплачивайте покупки частями","common.header:split_title":"Сплит","common.header:split_title_eng":"Split","common.header:the-market-hires-profile-link":"Market нанимает","common.header:upgraded-split":"Super Split","common.header:user-menu":"Меню пользователя","common.header:wishlist-lists-profile-link":"Списки","common.header:wishlist-text-button":"Избранное","common.header:wishlist-vendors-profile-link":"Бренды и магазины","common.header:with-support-and-suppliers":"С поддержкой и магазинами","common.header:ya_plus_subtitle_1":"Копите и тратьте кешбэк баллами на покупки","common.header:ya_plus_subtitle_2":"Кешбэк и бесплатная доставка","common.header:ya_plus_subtitle_3":"Кешбэк до {{marketCashbackPercent}}%","common.header:ya_plus_subtitle_4":"Фильмы, музыка и кешбэк баллами","common.header:ya_plus_title_1":"С Плюсом выгоднее","common.header:ya_plus_title_2":"Яндекс Плюс","common.header:ya_plus_title_3":"Подключите Плюс","common.header:your-cashback":"Ваш кешбэк:"},"language":"ru","isActive":true}}}
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Психология согласия, Роберт Чалдини
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Описание
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Психология согласия, Роберт Чалдини

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Артикул Market
103835972511
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ISBN
9785699955947
Обложка
Все характеристики
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94 050 сум
Скидка: 53%
–53 %
Вместо:200 000 сум
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Осталось 2 шт
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Психология согласия, Роберт Чалдини
Психология согласия, Роберт Чалдини
Задать вопрос
94 050 сум
Скидка: 53%
–53 %
Вместо:200 000 сум
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Доставка Market
Завтра, по клику  0 сум
Ташкент
Завтра, пункт выдачи  0 сум
Ташкент
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Читалыч
Читалыч
Магазин•4.6 64 оценки
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О товаре

Твердый переплет
Жанр: Нонфикшн, популярная психология.
Тематика: Влияние и манипуляция, процессы убеждения, социальные взаимодействия.
Стиль написания: Доступный и понятный, с примерами из реальной жизни, насыщенный научными исследованиями и кейсами.
Персонажи: В книге нет традиционных персонажей, основное внимание уделяется людям как субъектам манипуляций и психологическим исследованиям, иллюстрирующим описываемые техники.
Эмоциональная насыщенность: Умеренная; книга информативная и конструктивная, с акцентом на практическое применение, что может вызывать интерес и вовлеченность читателя.
Социальные вопросы: Рассматриваются аспекты социальной динамики, влияния на поведение людей и этика манипуляций, а также влияние культуры и общества на принятие решений.
Психология согласия, Роберт ЧалдиниРоберт Чалдини — знаменитый американский психолог, родоначальник направления психологии, изучающего феномен влияния. Самая известная книга Чалдини, «Психология влияния», была переведена на 30 языков и продана общим тиражом 3 млн экземпляров. Входит в список «100 лучших бизнес-книг на все времена», а также «Лучших бестселлеров» New York Times. Сейчас Роберт Чалдини возглавляет компанию INFLUENCE AT WORK, среди клиентов которой Минюст США, Google, НАТО и др.
Лучший способ добиться согласия - это воспользоваться пре-убеждением. Революционной методикой, которая позволяет получать положительные ответы еще до начала переговоров. Хотите уговорить руководителя повысить вам зарплату? Соблазнить потенциального клиента на дорогую покупку? Убедить супруга провести выходные так, как хочется вам и не хочется ему? Методика пре-убеждения от социального психолога №1 в мире, автора бестселлера "Психология влияния" Роберта Чалдини срабатывает во всех случаях. Она помогает избежать клиентских возражений, утомительных споров и обидных отказов. 7 простых принципов пре-убеждения позволяют выстроить разговор таким образом, что его исход почти наверняка приведет к желаемому согласию.«Психология согласия» — это классическая книга Роберта Чалдини, в которой ученый исследует принципы влияния и манипуляции, которые заставляют людей говорить «да». Опираясь на обширные исследования и практические примеры, Чалдини выделяет шесть основных принципов, которые находятся в основе процессов убеждения: взаимность, приверженность и последовательность, социальное доказательство, авторитет, симпатия и дефицит. Книга основана на многих годах исследований в области социальной психологии и содержит множество интересных историй, экспериментов и наблюдений, которые иллюстрируют, как эти принципы работают в реальной жизни. Чалдини объясняет, как манипуляторы используют эти приемы, и предлагает читателям стратегии для защиты от нежелательного влияния, а также для эффективного убеждения других.«Психология согласия» стала незаменимым ресурсом для маркетологов, продавцов, психологов и всех, кто интересуется искусством общения и влияния на людей. Книга помогает лучше понять механизмы принятия решений и способы, с помощью которых можно повысить свою убедительность.
Артикул Market
103835972511
ISBN
9785699955947
Направление психологии
популярная психология
Обложка
твердый
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Войдите в аккаунтИ тогда откроется избранное, а цены на Market могут стать ниже
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