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ISBN
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Автор
Борис Зарьков
Год издания
Обложка
Все характеристики
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Нет в продаже у продавца
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Менеджмент глазами ресторатора. Как научиться эффективно управлять собой, компан...
Менеджмент глазами ресторатора. Как научиться эффективно управлять собой, компанией и людьми
Задать вопрос
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Нет в продаже
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Bookwings
Bookwings
Магазин•4.8 11 оценок
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О товаре

В этой книге обобщен более чем 20-летний опыт автора в ресторанном бизнесе как в России, так и за ее пределами. Здесь разобраны ошибки, даны советы и инструменты по грамотной стратегии создания продукта и бренда, бизнес-моделированию, маркетинговому анализу, подбору персонала, правильной мотивации и операционному управлению.
Эта книга расскажет вам:
  • Как быть эффективным, чтобы успевать больше и быть успешнее других?
  • Как стать лидером, за которым пойдут люди?
  • Что обязательно нужно знать, чтобы начать управлять компанией?
  • Как собрать лучшую команду?
  • Как сделать так, чтобы все работали на общий результат, а не на себя?
  • Как быстро находить правильные решения проблем?
  • Как правильно делегировать, чтобы получать высокие результаты в срок?
  • Как справиться с низкой производительностью команды?
  • Как повысить вовлеченность команды без лишних затрат?
  • Как управлять поведением сотрудников в коллективе?
Книга предназначена для:
  • начинающих предпринимателей;
  • предпринимателей уже с опытом, которые хотят структурировать его;
  • управляющих, шефов и менеджеров ресторанных компаний, которые хотят разобраться в теме управления;
  • архитекторов и дизайнеров, которые хотят выстроить менеджмент в своих бюро, а заодно понять, как устроены мозги их заказчиков;
  • инвесторов, которые хотят войти в ресторанный бизнес;
  • студентов направления «менеджмент»;
  • для всех тех, кто хочет быть частью интересного, но очень сложного управленческого мира.
Отзывы на книгу Бориса Зарькова
Эта книга — не только уникальный учебник по ресторанному бизнесу, хотя автор — один из лучших в мире в этой отрасли. И даже не просто учебник по бизнесу в целом, хотя автор построил империю. Это пошаговая инструкция по управлению своей жизнью исходя из собственных талантов — то, чему мы все хотим научиться, но чего практически никто не умеет.
Александр Цыпкин, российский писатель, драматург, сценарист, публицист
—
Борис Зарьков, топовый ресторатор и основатель альянса White Rabbit Family, написал потрясающую книгу об управлении сотрудниками, основанную на его богатом опыте.
Читайте обязательно — не пожалеете!
Михаил Гребенюк, предприниматель, основатель компании «Резалтинг» по построению отделов продаж и маркетинга для малого и среднего бизнеса
—
Это не только книга о ресторанном бизнесе — это практическое руководство для строителей бизнес-империй!
Очень здорово, что российская бизнес-литература, начинавшая с переводных западных книг, наконец-то эволюционировала до таких шедевров, как книга Бориса.
Читайте на одном дыхании. Меняйте себя, ваш бизнес и мир!
Сергей Янг, инвестор в технологии долголетия, автор бестселлера The Science and Technology of Growing Young
—
В наше время не так много предпринимателей, которые открыто делятся своим опытом, победами и особенно неудачами.
Книга Бориса Зарькова, представляющая собой сборник советов и подсказок, будет интересна предпринимателям, особенно тем, кто работает в индустрии гостеприимства.
Она не гарантирует успеха, скорее, может предостеречь от ошибок, но в ней удивительная смесь знаний и богатого опыта Бориса.
Александр Тильдиков, профессор бизнес-практики Московской школы управления сколково, действующий член Советов директоров и консультант правления ряда российских и международных компаний
—
Борис Зарьков мастерски умеет привлечь внимание к своим проектам, делая их суперуспешными без классического маркетинга. Эта книга будет полезна не только рестораторам — здесь очень емко и интересно раскрыт опыт предпринимателя с нестандартным мышлением. Рекомендую к прочтению!
Денис Кутергин, сооснователь YouDo, бизнес-сообщества , одноименного подкаста и инвест-фонда
Артикул Market
103706282310
Бренд
BOOKWINGS
ISBN
9785604951712
Год издания
2024
Автор
Борис Зарьков
Язык
русский
Направление нехудожественной литературы
Бизнес
Тираж
10000 шт.
Количество страниц
392
Обложка
мягкий
Бумага
офсетная
Формат
250х195х35
Вес
700 г
ISBN
978-5-6049517-1-2
Возрастные ограничения
16+
Издательство
Bookwings
Тип книги
Печатная книга
Целевая аудитория литературы
Для взрослых
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Отзывы

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8 оценок•2 отзыва
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Достоинства:Много информации, интересное повествование
Недостатки:Нет
Комментарий:Читается на одном дыхании, увлекает своим стилем подачи информации. Легко читается. Размер, думал, более карманный, но нет. В этом есть тоже своя фишка. Книга хорошо раскрывает свою тему)
Достоинства:Прекрасная книга, очень хорошо и доступно написана. Можно назвать полноценным учебником по управлению с уклоном в сферу HoReCa
Недостатки:Нет
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Войдите в аккаунтИ тогда откроется корзина, а цены на Market могут стать ниже
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